So this is going to be a short post but I really wanted to share one of the secret methods that I use when trying to optimizing a mobile popunder campaign. This is an insider trick (but super simple) that I use often and it usually has a positive impact on my campaign performance. At the time of writing this post I have just concluded another round of testing on a new campaign where this tip I'm about to share literally tripled the conversion rate of my best performing landing page. If you don't realize how significant that is, let me explain it for you in simple terms - that is the difference in a failing campaign that has no hope and turning it around to a break even campaign with hope for turning it profitable very quickly. How Did I Find This Sweet Trick? Let me outline what ...
True Value of Ripping Landing Pages
Ok, so you’re just starting out and beginning to launch mobile campaigns. There is already a tremendous amount of information to learn and skills to refine. Then all of a sudden you hear the word landing page… oh no, I have to learn to code too? Really? No, you don’t have to learn to code HTML / CSS / Javascript but you do need to have an understanding of how to do basic changes and prepare a landing page for use. Alternatively, you can hire someone on Upwork.com for a few bucks an hour (hire from the Philippians) but you still need to instruct a freelancer on what to do and double check they did it correctly – so you need to learn the basics yourself. And before we get too far, let’s define what “ripping landing pages” mean. It simply means to do research on your competitors and ...